Marketing strategies of organizations revolve around the consumer behavior of their target audience. Consumer behavior is the study of individuals, groups, or organizations, who demonstrate emotional, mental, and behavioral responses while making a purchase.
​Technology has made quite some noise in the K-12 education sector. And rightly so, it has the potential to be an enabler in improving learning outcomes, if used correctly.
India has been ruled by different race and ethnicity of human society, hence the system of education kept on changing its shape and process. This led to modern education system that presently exists.
